Paid Media Specialist

About Us

weDevs is a leading-edge software company specializing in innovative WordPress Plugins and SaaS products that empower businesses to thrive worldwide. Our focus is on efficiency, scalability, and creating meaningful impact for our clients. We proudly serve 100,000+ customers across 160+ countries, helping businesses achieve their goals with our solutions.

Position Overview

As a Paid Media Specialist at weDevs, you will play a key role in driving customer acquisition, lead generation, and revenue growth through high-performing digital advertising campaigns. You will take ownership of paid media initiatives across multiple platforms, helping us reach the right audience with the right message at the right time. Your work will directly contribute to expanding our global presence and scaling our products in competitive markets.

You will be joining the Marketing team at weDevs, where performance, experimentation, and measurable growth are at the center of how we work. In this role, you will plan, launch, manage, and optimize campaigns across channels such as Google Ads, Meta Ads, LinkedIn Ads, and YouTube Ads. From audience targeting and keyword strategy to conversion tracking and budget optimization, you will be responsible for turning marketing spend into meaningful business outcomes. You will also collaborate closely with the content, design, product, and analytics teams to develop campaigns that attract, engage, and convert high-quality users.

This is a high-impact role where your decisions will influence traffic quality, lead volume, customer acquisition costs, and overall marketing efficiency. Beyond managing ads, you will help shape our paid media strategy through testing, analysis, reporting, and continuous optimization. If you are passionate about performance marketing, love working with data, and enjoy finding ways to scale campaigns for stronger ROI, this is the role for you

Responsibilities

• Plan, launch, and manage paid advertising campaigns across platforms such as Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads, and YouTube Ads.
• Monitor campaign performance and continuously optimize for ROI, conversions, and cost efficiency.
• Conduct keyword research, audience targeting, and competitor analysis
• Manage and optimize PPC campaigns, display ads, remarketing campaigns, and paid social campaigns.
• Track campaign performance using tools such as Google Analytics, Google Tag Manager, and ad platform dashboards.
• Perform A/B testing on ad creatives, landing pages, and targeting strategies
• Collaborate with the design and content teams to create high-converting ad creatives.
• Analyze campaign data and prepare performance reports with actionable insights.
• Identify opportunities for scaling campaigns and improving performance.
• Stay updated with the latest paid media trends, advertising tools, and platform updates.
• You bring positive energy and a sense of humor to a team that’s growing super fast. 🚀

Requirements

• 2+ years of experience in managing paid advertising campaigns
• Strong experience with Google Ads and Meta Ads
• Good understanding of PPC, CPA, CPC, CTR, ROAS, and conversion optimization
• Experience with Google Analytics, Tag Manager, and conversion tracking
• Ability to analyze campaign data and make data-driven decisions
• Experience running remarketing and retargeting campaigns
• Strong analytical mindset and problem-solving skills
• Good English communication skills
• Ability to manage multiple campaigns and budgets efficiently

Nice to Have

• Experience marketing SaaS products or WordPress products
• Experience with LinkedIn Ads, Twitter Ads, or TikTok Ads
• Familiarity with landing page optimization and CRO
• Experience with marketing automation tools or CRM platforms
• Basic knowledge of SEO and content marketing

Educational Requirements

It doesn’t matter where you went to college or what your CGPA was as long as you are smart, passionate, ready to work hard, and have fun.

Workplace & Hours

• Location: weDevs HQ ( Mirpur DOHS, Dhaka )
• Working Days: Monday to Friday
• Working Hours: 8 AM – 5 PM (GMT+6)

Compensation

• Salary Range: BDT 40,000 – 60,000 (Based on experience and skills)
• Salary Review: Annually

Perks & Benefits ♥

Working at weDevs is more than just a job — it’s an opportunity to grow, create impact, and be part of something bigger. Here, your contributions matter, your ideas are heard, and your growth is our priority. In return for your dedication, we offer meaningful rewards and a truly supportive environment. Here’s what you’ll enjoy:

• Work in a flat organization where your voice is always heard.
• Provident fund & gratuity for long-term financial security.
• Medical fund & having corporate deals with multiple hospitals.
• Enjoy 2 annual festival bonuses to make your celebrations brighter.
• Performance & referral bonuses to reward your contributions.
• Marriage bonus and leave to celebrate your big day.
• Parental bonus and leave to support your family moments.
• Generous leave policies: casual, sick, annual, bereavement, and carry-forward leave.
• Yearly annual & family tour, plus quarterly team outings to connect and recharge.
• Fully subsidized lunch, with unlimited tea, coffee, snacks, and seasonal fruits.
• Monthly gym allowance to support your health and fitness goals.
• Observe your spiritual journey with dedicated leaves (Hajj, Umrah, Christmas, Puja), honoring what matters most to you.
• Access free medical consultancy for you and up to four family members, ensuring the health and well-being of your loved ones.
• Take a well-deserved break with our sabbatical leave and tour sponsorship, offering up to BDT 100k to explore, recharge, and return refreshed.
• Financial consolation care for family members.
• Table tennis 🏓 to unwind and have fun with teammates.
• Regular knowledge-sharing sessions to grow together.
• Access to training and learning materials to sharpen your skills.
• And last but not least — a truly world-class work environment where you can thrive.

The Application Process

1. Written exam / practical assessment — to evaluate your understanding of paid media strategy, campaign planning, audience targeting, ad copy and creative thinking, performance metrics, and data-driven optimization.
2. Interview with the CMO — a deeper discussion about your hands-on experience with paid campaigns, platform expertise, campaign analysis, optimization approach, and how you drive measurable growth.
3. Interview with the HR Team — a chance to discuss your mindset, communication style, work approach, and how well you would fit into the team culture.
4. Reference check — to better understand your past performance, ownership, collaboration style, and professional reliability.
5. Final interview with the Board of Directors — an opportunity to align on expectations, growth goals, and your potential contribution to weDevs.
6. Formal job offer — welcoming you to the weDevs family and sharing your next steps.

Our Statement

At weDevs, we are committed to fostering a workplace where everyone feels valued, respected, and empowered to do their best work. We believe in building a team driven by excellence where talent, dedication, and merit are what truly matter.
We provide equal employment opportunities to all qualified individuals without discrimination. Every hiring decision is based on skills, experience, and the ability to contribute to our mission—not on personal characteristics or backgrounds.
We are dedicated to creating an environment where every team member can thrive, grow, and make meaningful contributions. Your work, your ideas, and your passion are what define your success at weDevs.

Life at weDevs

Application Deadline: April 10, 2026